Collection: The Norfolk Collection

Designed Exclusively for Us. Built for a Great Night's Sleep.

Inspired by the beautiful places that surround us — from the peaceful beaches of Holkham and Brancaster to the historic streets of Walsingham and the royal estate of Sandringham — every mattress in this collection carries the name of somewhere we know and love.

But this collection isn't just about Norfolk names. It's about offering our customers exceptional, hotel-like luxury, quality craftsmanship, and outstanding value — backed by the honest advice we've been giving local families for over 30 years.


Compare the Collection ⭐⭐⭐⭐⭐

Mattress Feel Springs Filling Best For
Thornham Ortho 1000 Medium-Firm 1,000 Cotton & Wool ⭐ Best value entry point — side & back sleepers, couples, traditional feel
Titchwell 1000 Medium-Soft 1,000 Cotton & Wool ⭐ Best value softer feel — side sleepers, couples
Blakeney 1500 Medium-Firm 1,500 Wool, Silk, Cashmere & Cotton 😴 Hotel feel — side, back & tummy sleepers, couples, no-turn rotate only
Sedgeford Ortho 2000 Firm 2,000 Wool, Silk, Cashmere & Cotton 💪 Extra support — back & front sleepers, those needing firmer support, couples
Walsingham 2000 Medium 2,000 Wool, Cotton, Silk & Cashmere ❤️ Balanced medium feel — a step up in spring count, couples, side & back sleepers
Brancaster 3000 Soft 3,000 Wool, Silk, Cotton & Cashmere ☁️ Softest in the range — those who love a softer, more enveloping feel, side sleepers, couples
Sheringham 3000 Medium-Soft 3,000 Wool, Silk, Cotton & Cashmere ✨ Luxury no-turn — concealed tufts, easy rotate only, couples
Norfolk Linen 4700 Medium 4,700 Wool, Cotton, Hemp & Flax Seed 🌿 Premium linen finish — hotel-quality feel, allergy sufferers, couples, easy no turn, rotate
Burnham 7000 Medium-Soft 7,000 Bamboo, Alpaca, Cashmere, Silk, Wool, Cotton 🌟 Indulgent softness — exceptional spring count, back & side sleepers, couples
Holkham 10200 Firm 10,200 Alpaca, Merino Wool, Organic Cotton & Flax Seed 💪 Firm luxury — outstanding support with a premium finish, couples, allergy sufferers
Sandringham 13000 Medium 13,000 Cotton, Wool, Alpaca, Pashmina & Bamboo 👑 The ultimate in luxury — our finest mattress, 10-year guarantee, couples, side, back & tummy sleepers

The Norfolk Collection — Norfolk heathland hero banner


Why Did We Create It?

We wanted a premium natural range built with quality materials we truly believe in
To bring hotel-like luxury into mattresses and beds we have complete confidence in
To offer exceptional value for money at every price point
To create a range of feels — from firm orthopaedic support to sumptuous soft luxury — so there's a perfect match for everyone

Every Norfolk Collection Mattress Includes

British made quality — crafted with pride in the UK
Natural fillings only — no synthetic shortcuts
Quality pocket springs — ranging from 1,000 to 13,000 springs
Firmer edge springs — reinforced perimeter springs for true edge-to-edge support
Hand side stitching — traditional craftsmanship for a firmer, more durable mattress edge
5-year guarantee as standard (Sandringham 13000: 10-year guarantee)

Hand side stitching — traditional British mattress craftsmanship


Frequently Asked Questions

Are Norfolk Collection mattresses made in the UK?

Yes — every mattress in the Norfolk Collection is British made, using quality natural fillings and pocket spring systems. We're proud to support British craftsmanship and wouldn't have it any other way.

Which Norfolk Collection mattress is best for a bad back?

This is a difficult one — the honest answer is that it depends on your individual needs, sleeping position, and body type. That said, our best sellers in store for customers with a bad back in mind are the Sedgeford Ortho 2000 and the Holkham 10200 — both are firmer mattresses that offer excellent support. We'd always recommend coming in to try them — our team will give you honest, no-pressure guidance.

Which Norfolk Collection mattress is the firmest?

Without a doubt, the Holkham 10200 is our firmest mattress — and we appreciate it sits at a higher price point. If you're looking for firm support with a luxury feel at a more accessible price, the Sedgeford Ortho 2000 remains a popular choice and delivers excellent firm support with a beautifully luxurious finish.

Which Norfolk Collection mattress is the softest?

The Brancaster 3000 is a luxurious and popular choice for customers wanting a softer but supportive feel. If you're looking for something softer at a great price, the Titchwell 1000 also offers a lovely soft feel and represents excellent value.

Can I try them in store?

Absolutely — and we strongly encourage it. The only way to truly know if a mattress is right for you is to lie on it properly in the showroom. Our teams in King's Lynn and Wisbech are always on hand to help — no commission, no pressure, just honest advice. Find your nearest showroom →

Are they available as divan beds?

Yes — every model in the Norfolk Collection is available as a complete divan bed set. Choose from a range of storage options including drawer bases and ottoman bases, with headboards available in different heights and a range of luxurious fabrics to complement your bedroom. Pop into one of our showrooms to see the options in person — our team will be happy to help you put together the perfect combination.

How long is delivery?

We do carry some stock, so it's always worth asking — but generally, Norfolk Collection beds and mattresses are made to order and take approximately 2–3 weeks for delivery. We'll always keep you updated and work with you to arrange a convenient delivery date.

 


Find Your Norfolk Mattress

Your Preference We Recommend
💪 Prefer a firmer feel ThornhamSedgefordHolkham
☁️ Prefer a softer feel TitchwellBrancasterBurnham
Looking for luxury Norfolk LinenSheringhamSandringham

Brancaster Beach Norfolk


Every mattress in this collection has been chosen because we would recommend it to our own family. We don't believe there is one perfect mattress for everyone — but we do believe there is a perfect mattress for you, and we'd love to help you find it.

— The Bedtime Bed Centre Team

15 products

Free Disposal of Your Old Bed & Mattress

Our friendly team will collect and dispose of your old bed or mattress when we deliver your new one. No fuss, no extra charge.

* Free disposal available on orders over £350.